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Provides high-quality printable documents. Includes alternative text for images or imaged text. By bringing together existing industry initiatives, the Gold Standard has four keys aims:. We are working together with our members to drive change within the digital advertising industry. Doing so not only makes business sense — our Adspend study shows that Gold Standard certified companies grew at twice the rate of non-certified companies — it also benefits all parts of the digital supply chain, not least the end consumer.

Our new Member Vault has been created so that you can upload your latest blogs, podcasts, research, videos and upcoming events. By posting content to the Member Vault, you will be able to amplify your voice across the industry and, in turn, the Vault will be a hub of information for anyone looking to get up-to-speed on the latest goings-on in digital advertising. Meet them here:. Our new interactive tool helps small businesses unlock the value of digital advertising - whatever their campaign objective.

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 1, members from publishers, ad tech providers, agencies and brands. Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.

Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you. We run over 40 events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. IAB UK members can catch up for free.

Building a sustainable future for digital advertising. The latest from the IAB. Find out more. Book now. Real Living results. Explore findings.